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Plausible plausible.io

Free alternatives to Plausible

Plausible costs $9/mo on the Starter plan, or $108 a year. Here are 3 free and open-source options, what each one does, and what you give up compared with paying.

Prices checked Aug 11, 2026Can AI replace it? Bot

01At a glance

AlternativeTypeWhere it runsWorks on
GoatCounterOpen sourceHosted or self-hostedWeb, Your server
RybbitOpen sourceHosted or self-hostedWeb, iPhone, Android, Your server
UmamiOpen sourceHosted or self-hostedWeb, Your server

02Each alternative, in detail

GoatCounterOpen source

Even simpler than Plausible, which is either refreshing or a warning.

Versus paying: It is even simpler, but gives up Plausible's more polished goals, revenue, funnels, team controls and reporting.

Setup: Create a hosted account or run the single static binary or Docker image

Watch for: None for hosted use; self-hosting needs a reachable binary or container plus a public URL and TLS

5,800 GitHub stars (checked Aug 6, 2026)

goatcounter.com →
RybbitOpen source

Plausible's core plus replay and funnels, in exchange for a busier dashboard.

Versus paying: It is newer and busier, and replay and funnels add more privacy and operational surface than Plausible's deliberately narrow product.

Setup: Use the hosted service or deploy the free self-hosted edition with Docker Compose

Watch for: The indefinitely free path is self-hosting, which requires Docker Compose, a domain, secrets and enough resources for three data services

12,600 GitHub stars (checked Aug 6, 2026)

rybbit.com →
UmamiOpen source

The closest broad substitute: simple traffic analytics, events and goals with your data attached.

Versus paying: It is the closest broad substitute, but its conversion, revenue and reporting workflow is less mature and opinionated than Plausible's.

Setup: Create an Umami Cloud account or deploy the Node application with Docker Compose and PostgreSQL

Watch for: None for hosted signup; self-hosting requires Docker or Node hosting and a PostgreSQL database

38,073 GitHub stars (checked Aug 6, 2026)

umami.is →

03Plausible's own free plan

No free plan, just a 30-day trial; the open source version is free to self-host.

Plausible without the hosted bill; you keep the core dashboard and inherit the Compose stack.

04What you give up by leaving Plausible

  • battle-tested bot filtering
  • fast queries at millions of pageviews
  • email reports, funnels, goal tracking
  • GDPR homework done for you

They pay because analytics must be boring, fast, and legally safer without ops.

05Questions

Is there a free alternative to Plausible?

Yes. This page compares 3: GoatCounter, Rybbit and Umami. All of them are open source, so you can run them yourself.

How much does Plausible cost?

$9/mo on the Starter plan (monthly), which is $108 a year. Free plan: No free plan, just a 30-day trial; the open source version is free to self-host. Prices checked Aug 11, 2026.

What do you give up with a free alternative to Plausible?

Most often: battle-tested bot filtering, fast queries at millions of pageviews, email reports, funnels, goal tracking and GDPR homework done for you. Each alternative on this page lists its own gap under “Versus paying.”

Can AI build me my own version of Plausible?

Bot. Basic pageview/event analytics are easy, and Plausible's own code is open source; the paid value is hosted reliability, maintenance, and support.

Prices change; confirm on the vendor's site before you decide.